by Niki Tudge | Mar 21, 2016 | Business Development
Written by Niki Tudge There is much chatter within the pet industry about transparency, competency and accountability amongst professionals. So let’s look at each of these individually and what they mean. 1. Transparency to me implies openness. Are you...
by Daniel Antolec | Aug 15, 2015 | Advocacy, Business Development, Pet Guardians, Training
The Pet Professional Guild and force-free training are on my mind on a daily basis and I often think about the trainer certifications I have worked for. I have always been introspective and try to understand things on a deeper …
by Pam Hogle | Jun 28, 2015 | Animal Behavior, Business Development
Humans and dogs love to play together; from recent research, it seems that this shared love for play has been a key element in shaping our close bond. While there is still a question as to whether shared play creates …
by Daniel Antolec | Jun 17, 2015 | Animal Behavior, Business & Consulting, Business Development, Training
Some time ago I engaged in an online conversation with a dozen or more force-free trainers and the subject of professional certification came up. Most of the trainers had CPDT-KA credentials and some were considering letting them lapse because they …
by Niki Tudge | Aug 8, 2014 | Business Development
by Niki Tudge What Is Marketing? The purpose of a business is to create and maintain satisfied and profitable customers. Customers are attracted and retained when their needs are met. This is a function of marketing. Marketing is often...
by PPGWorld | Aug 2, 2014 | Business Development
by Niki Tudge Numbers! Numbers! Numbers! Wherever you go, you are bound to see numbers. Addresses, license plates, phones, prices and of course, money! Numbers connect us all to each other in many more ways than we might imagine. Our...